COOKIE POLICY

1. How Does Our Site Use Cookies?

• 1.1 Our Site may place and access certain first party Cookies on your computer or device. First party Cookies are those placed directly by Us and are used only by Us. We use Cookies to facilitate and improve your experience of Our Site and to provide and improve Our services. We have carefully chosen these Cookies and have taken steps to ensure that your privacy and personal data is protected and respected at all times.
• 1.2By using Our Site, you may also receive certain third party Cookies on your computer or device. Third party Cookies are those placed by websites, services, and/or parties other than Us. Third party Cookies are used on Our Site for data. For more details, please refer to section 4 below.
• 1.3All Cookies used by and on Our Site are used in accordance with current Cookie Law. We may use some or all of the following types of Cookie:
  • 1.3.1 Strictly Necessary Cookies
    A Cookie falls into this category if it is essential to the operation of Our Site, supporting functions such as logging in, your shopping basket, and payment transactions.
  • 1.3.2 Analytics Cookies
    It is important for Us to understand how you use Our Site, for example, how efficiently you are able to navigate around it, and what features you use. Analytics Cookies enable us to gather this information, helping Us to improve Our Site and your experience of it.
  • 1.3.3 Functionality Cookies
    Functionality Cookies enable Us to provide additional functions to you on Our Site such as personalisation and remembering your saved preferences. Some functionality Cookies may also be strictly necessary Cookies, but not all necessarily fall into that category.
  • 1.3.4 Targeting Cookies
    It is important for Us to know when and how often you visit Our Site, and which parts of it you have used (including which pages you have visited and which links you have visited). As with analytics Cookies, this information helps us to better understand you and, in turn, to make Our Site and advertising more relevant to your interests. [Some information gathered by targeting Cookies may also be shared with third parties.]
  • 1.3.5 [Third Party Cookies
    Third party Cookies are not placed by Us; instead, they are placed by third parties that provide services to Us and/or to you. Third party Cookies may be used by advertising services to serve up tailored advertising to you on Our Site, or by third parties providing analytics services to Us (these Cookies will work in the same way as analytics Cookies described above).]
  • 1.3.6 Persistent Cookies
    Any of the above types of Cookie may be a persistent Cookie. Persistent Cookies are those which remain on your computer or device for a predetermined period and are activated each time you visit Our Site.
  • 1.3.7 Session Cookies
    Any of the above types of Cookie may be a session Cookie. Session Cookies are temporary and only remain on your computer or device from the point at which you visit Our Site until you close your browser. Session Cookies are deleted when you close your browser.
• 1.4 Cookies on Our Site are not permanent and will expire after 14 months.
• 1.5For more details of the personal data that We collect and use, the measures we have in place to protect personal data, your legal rights, and our legal obligations, please refer to our Privacy Policy https://diamondpropertyfinance.com/.
• 1.6 For more specific details of the Cookies that We use, please refer to the table below.

2. What Cookies Does Our Site Use?

• 2.1 The following first party Cookies may be placed on your computer or device:

  Name of Cookie	Purpose & Type	Strictly Necessary
  Cloudflare	Used by Cloudflare to detect malicious visitors and provide security protection such as bot management.	Yes
  Eventn Analytics	Used by an event tracking script to identify sessions and track interactions.	Yes
  Microsoft Clarity	Used by Microsoft Clarity to analyze user behavior and improve website usability.	Yes
  Google	Used by Google Analytics to distinguish users and collect website usage statistics.	Yes
  Google AdSense	Used by Google Ads to store and track conversions from advertisements.	Yes
  WPForms	Used by WPForms to identify unique visitors submitting forms.	Yes
  Moove GDPR Plugin	Stores the user’s cookie consent preferences for the website.	Yes
  NitroPack	Used by NitroPack to improve website performance by caching pages.	Yes

• 2.2 The following third party Cookies may be placed on your computer or device:

  Provider	Name of Cookie	Purpose / Description	Strictly Necessary
  Cloudflare	__q_state_37pXYrro6wCZbsU7	Used by a custom analytics script to maintain user state during website sessions.
  Google	__Secure-1PAPISID	Google security and authentication cookie used to protect user data and support advertising or personalization.	Yes
  Bizible (Marketo)	_biz_flagsA	Used by Bizible to track marketing attribution and measure the effectiveness of campaigns.
  Marketo	_mkto_trk	Used by Marketo to track visitor interactions and support marketing automation.
  Microsoft Clarity	CLID	Used by Microsoft Clarity to analyze user behavior and improve website usability.
  Microsoft / Bing	MUID	Used by Microsoft Bing to identify unique web browsers visiting Microsoft sites.
  Sparrow	sparrow_id	Used by Sparrow to manage customer engagement and communication tracking.
  Google Analytics 4	_ga_*	Google Analytics sets this cookie to store and count page views.
  Google reCAPTCHA	rc::c	This cookie is set by the Google recaptcha service to identify bots to protect the website against malicious spam attacks.	Yes
  Google Tag Manager	_gtm	Used by Google Tag Manager to manage the loading of other tracking scripts on the site.	Yes
  Crazy Egg	_ceg.u	Assigns a unique ID to a visitor to track behaviour across sessions.

• 2.3 Our Site uses analytics services provided by <>. Website analytics refers to a set of tools used to collect and analyse anonymous usage information, enabling Us to better understand how Our Site is used. This, in turn, enables Us to improve Our Site and the services offered through it. You do not have to allow Us to use these Cookies, however whilst Our use of them does not pose any risk to your privacy or your safe use of Our Site, it does enable Us to continually improve Our Site, making it a better and more useful experience for you.
• 2.4 The analytics service(s) used by Our Site use(s) analytics Cookies to gather the required information.
• 2.5 The analytics service(s) used by Our Site use(s) the following analytics Cookies:

  Name of Cookie	First / Third Party	Provider	Purpose
  __eventn_id_UMGgsykFG4	First Party	Eventn Analytics	Used by an event tracking script to identify sessions and track interactions.
  __q_state_37pXYrro6wCZbsU7	Third-Party	Cloudflare	Used by a custom analytics script to maintain user state during website sessions.
  _biz_flagsA	Third-Party	Bizible (Marketo)	Used by Bizible to track marketing attribution and measure the effectiveness of campaigns.
  _clck	First Party	Microsoft Clarity	Used by Microsoft Clarity to analyze user behavior and improve website usability.
  _ga	Third-Party	Google	Used by Google Analytics to distinguish users and collect website usage statistics.
  _ga_*	Third-Party	Google Analytics 4	Google Analytics sets this cookie to store and count page views.
  _ceg.u	Third-Party	Crazy Egg	Assigns a unique ID to a visitor to track behaviour across sessions.

3. Consent and Control

• 3.1Before Cookies are placed on your computer or device, you will be shown a pop-up requesting your consent to set those Cookies. By giving your consent to the placing of Cookies you are enabling Us to provide the best possible experience and service to you. You may, if you wish, deny consent to the placing of Cookies [unless those Cookies are strictly necessary]; however certain features of Our Site may not function fully or as intended.You will be given the opportunity to allow and/or deny different categories of Cookie that We use.
• 3.2 In addition to the controls that We provide, you can choose to enable or disable Cookies in your internet browser. Most internet browsers also enable you to choose whether you wish to disable all Cookies or only third party Cookies. By default, most internet browsers accept Cookies but this can be changed. For further details, please consult the help menu in your internet browser or the documentation that came with your device.
• 3.3 The links below provide instructions on how to control Cookies in all mainstream browsers:
  • 3.3.1 Google Chrome: https://support.google.com/chrome/answer/95647?hl=en-GB
  • 3.3.2 Microsoft Internet Explorer: https://support.microsoft.com/en-us/kb/278835
  • 3.3.3 Microsoft Edge: https://support.microsoft.com/en-gb/products/microsoft-edge (Please note that there are no specific instructions at this time, but Microsoft support will be able to assist)
  • 3.3.4 Safari (macOS): https://support.apple.com/kb/PH21411?viewlocale=en_GB&locale=en_GB
  • 3.3.5 Safari (iOS): https://support.apple.com/en-gb/HT201265
  • 3.3.6 Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-Cookies-website-preferences
  • 3.3.7 Android: https://support.google.com/chrome/answer/95647?co=GENIE.Platform%3DAndroid&hl=en (Please refer to your device’s documentation for manufacturers’ own browsers)

4. Changes to this Cookie Policy

• 4.1 We may alter this Cookie Policy at any time. [If We do so, details of the changes will be highlighted at the top of this page.] Any such changes will become binding on you on your first use of Our Site after the changes have been made. You are therefore advised to check this page from time to time.
• 4.2 In the event of any conflict between the current version of this Cookie Policy and any previous version(s), the provisions current and in effect shall prevail unless it is expressly stated otherwise.